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Book Details
Adobe Photoshop CS3:
The Professional Portfolio
Adobe Photoshop CS3: The Professional Portfolio
Author: Erika Kendra
ISBN: 0-9764324-4-9
Page Count: 440
Publish Date: 8/15/2007
Price: $49.99
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Description
Although Photoshop is widely recognized as the tool
to use for retouching photos (as, indeed, this book covers
in depth), it is in reality an incredibly powerful application
with many capabilities. The Portfolio Series will build
students' confidence by allowing them to complete realistic
projects presented in the context of a professional workflow.
For all students, from first-time Photoshop users to those
who are upgrading from previous versions, the projects
in this book will foster proficiency in a variety of skills
critical for a career in graphic design.
This book provides detailed instructions on using Photoshop
to:

Import multiple digital originals, create silhouettes, and
use layers to build composite images such as a full-color
magazine ad.

Combine images; apply various filters, adjustments, and
patterns; and manipulate masks and channels to create artistic
effects for a series of art-quality posters.

Produce special text-based effects with layers, masking,
and selection techniques to design an appealing book cover.

Retouch photos to correct physical damage, lighting problems,
and color errors using dozens of special filters to control
every aspect of an image.
Create and composite complex selections and work with spot
channels to build an attractive catalog cover.
Transform original photos to remove background elements,
warp images to provide three-dimensional perspective, and
apply sophisticated lighting effects to unify composite
images for advertisements.
Render life-like paintings from line-art originals using
Photoshop's remarkable combination of brushes, transparencies,
and blending modes.
Generate and publish an industry-compliant web page that
incorporates interactive buttons, animated images, and sliced
artwork ready to be used by site-development technicians.
Work efficiently and rapidly by customizing your workspace,
using shortcuts where appropriate, and automating repetitive
tasks when possible.
By completing the real-world projects in the Photoshop
book, students will not only master the broad scope of Photoshop's
core functions, they will also develop a robust portfolio
sure to impress potential employers.
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Description
Dreamweaver is the standard by which site designers and
managers handle the many components required to run today's
typical web presence. The Portfolio Series addresses this
powerful tool the same way it does other Creative Suite
applications -- the way one has to in the real world of
design and site management. Purely project-based, the book
offers eight hands-on, step-by-step assignments exactly
as they would be handed to someone in the field. Each assignment
addresses workflow, task, and process requirements, finishing
with a site that works the way it's supposed to. The title
provides self-learners, interested readers, students, and
professional instructors detailed instructions on how to:
Define the structure of a site using standard navigation
strategies, image and other link types, as well as manage
the inter-relationships of pages within a site.
Understand and apply proper structural markup to page elements,
including various HTML tags for different editorial elements.
Work with a variety of tools and options for managing images
in a Web site, creating image links, controlling background
images, and even using built-in editing tools.
Build a Web site layout from scratch, and use the power
of templates, snippets, and libraries to apply your design
throughout an entire site.
Work in depth with Cascading Style Sheets (CSS) to control
both the overall layout and he appearance of different types
of content.
Apply built-in Dreamweaver functionality to design effective
and easy-to-use forms, and add validation to control the
information that a user enters into various types of form
fields.
Design layouts using AP div elements, work with timelines
to create JavaScript animations, and build multi-level navigation
bars.
Build a site that interacts with an external database to
dynamically transfer information between the server and
site users.
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Book Details
Adobe Dreamweaver
CS3: The Professional Portfolio

Author: Erika Kendra
ISBN: 0-9764324-8-x
Page Count: 440
Publish Date: 1/21/2008
Price: $49.99
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Book Details
Adobe Flash CS3: The
Professional Portfolio
Author: Erika Kendra
ISBN: 0-9764324-7-1
Page Count: 440
Publish Date: 2/15/2008
Price: $49.99
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Description
Now you can easily create web-ready images and animations
within the familiar Adobe environment.
With the recent acquisition of Macromedia, Adobe has
added Flash to its suite of creative products, thus solidifying
its position as the world's leading developer of graphic
and visual communications tools. The Against The Clock
Portfolio Series Flash title ensures that you'll learn
everything you need to complete any job that requires
Flash skills. The hallmark of the Portfolio Series is
its use of realistic projects to guide the student through
the many tools and functions in the Flash application.
As you work through these, step-by-step projects, you
will learn to:
Draw complex illustrations by using the pen tools to draw
multiple primitive shapes, adjusting fill and stroke attributes,
and using layers to manage elements.
Create animated icons using frame animations, motion tweens,
and shape tweens-- the building blocks of modern vector
cartooning and animation produciton worldwide.
Explore symbols, libraries, movie clips, and other techniques
to develop an interactive map based on a static digital
image.
Model a complex animation of the solar system, applying
mathematical formulas to properly match the distances
and speeds involved as objects circle the sun.
Import externally generated video clips, add controls,
and combine movie components with original vector art
in the publication of an extreme sports video.
Use Flash to design, develop, and create web components
including HTML, links, and -- most importantly -- XML
for displaying variable, changing data on a real-time
basis.
Develop an interactive video game using variable mathematics
and integrating sound, movie clips, and game controls
to the "racing gators."
Add sounds and control audio components while building
a pre-loader--a web component that tells visitors that
something's happening while your site elements load.
By completing the eight real-world projects in the Flash
book, students will not only master the broad scope of
the Flash application, they will also develop a robust
portfolio sure to impress potential employers. Furthermore,
the Portfolio Builders will provide opportunities for
students to flex their creative muscles by independently
completing freeform assignments at the end of every project.
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Description
The standard in computer illustration and technical drawing,
Illustrator continues to dominate the worldwide graphics
industry.
Creating technical artwork is one of the hallmarks of Adobe
Illustrator; the fine control over editing and publishing
illustrations surely explains Illustrator's continuing popularity
in the graphic arts industry. In addition to these capabilities,
however, Illustrator also offers professional-caliber typography
tools as well as web-publishing functions powerful enough
to satisfy most clients. Against The Clock's Portfolio Series
provides step-by-step lessons supplemented with important
foundational discussions that expand your knowledge from
basic familiarity to true mastery. In every project, you
will work on realistic jobs that designers frequently encounter
throughout their careers.
By working through the challenging and fun lessons, you
will:
Draw and manipulate simple shapes to create vivid icons
for workplace safety signage.
Import external objects, create unique artwork to exact
specifications, and incorporate text into an Illustrator
design by creating a large-format kitchen-planning guide.
Master use of the Pen tool -- the most critical tool in
the application -- by developing a complete corporate identity
package including stationery, envelopes, and business cards.
Explore Illustrator's many brush libraries, symbols, and
patterns to develop a custom map.
Use advanced typography tools such as character styles,
paragraph styles, and glyphs, and learn proper methods for
combining imagery and complex text elements into a three-panel
brochure.
Create original artwork using filters, effects, and transparency
for retail packaging, an extremely lucrative segment of
the graphic design profession.
Develop functional web components using Illustrator's ability
to generate hot links, industry-standard XHTML, slices,
and other elements required for site development. In addition,
the project employs highly effective coloring functions
through the use of Illustrator's Mesh tool.
Generate attention-grabbing "infographics" to
present data from both internal and external sources. In
the final project, the student will simulate three-dimensionality
both manually, through the use of guides and two-point perspective,
as well as with Adobe's built-in Transformation functions.
By completing the eight real-world projects in the Illustrator
book, students will not only master the broad scope of Illustrator's
capabilities, they will also develop a robust portfolio
sure to impress potential employers. Furthermore, the Portfolio
Builders will provide opportunities for students to flex
their creative muscles by independently completing freeform
assignments at the end of every project.
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Book Details
Adobe Illustrator
CS3: The Professional Portfolio

Author: Erika Kendra
Gary Poyssick
ISBN: 0-9764324-6-3
Page Count: 440
Publish Date: 9/1/2007
Price: $49.99
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Book Details
Adobe InDesign CS3:
The Professional Portfolio
Author: Erika Kendra
ISBN: 0-9764324-5-6
Page Count: 440
Publish Date: 9/1/2007
Price: $49.99
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Description
Get your ideas onto paper with this robust page-layout
application.
Whether you are creating simple business cards, large-format
signs, or lengthy indexed textbooks, InDesign is the tool
you need to move your ideas from your head to a finished
printed project. InDesign gives you control over every
detail in your layouts, from tweaking character styles,
to formatting paragraphs, to indexing complex content.
Like the other titles in the Portfolio Series, this book
guides the student through every step needed to complete
real projects. Important topics that are common to almost
all page-layout projects -- such as text formatting, color
management, and printing -- are introduced as basic concepts
in earlier projects, then expanded on in greater detail
in subsequent projects. This approach allows students
to rapidly achieve proficiency with InDesign by completing
realistic projects right away.
As you progress through the projects in this book, you
will learn to:
Build new files at defined sizes, add and format text
in a cohesive layout, and print final documents by undertaking
the common task of developing a professional identity
package in the very first project.
Import external copy and format it within the InDesign
workspace to create an eye-catching poster that integrates
graphics and text elements into a seamless design in Project
2.
Define and use timesaving templates, character styles,
and paragraph styles, all of which are invaluable for
repetitive tasks and serial publications, such as the
Project 3 newsletter.
Create custom-folded documents, such as the brochures
seen in hotel racks everywhere and the take-out menu in
Project 4, which must follow industry-compliant folding
conventions.
Build documents with facing pages, multiple sections,
and numbered lists; the student will develop these skills
while working with special characters and glyphs to create
the Project 5 booklet.
Use layers to generate multiple versions of the same document;
the catalog mailer prepared in Project 6 gives students
experience in dealing with multiple imported (placed)
images.
Develop templates, original "from-scratch" style
sheets, and library components for use in periodicals
such as the magazine layout in Project 7.
Publish lengthy documents such as the multi-chapter, multi-image
book in Project 8 that require the generation of tables-of-contents
and indices.
By completing the eight real-world projects in the InDesign
book, students will not only master the broad scope of
InDesign functions, they will also develop a robust portfolio
sure to impress potential employers. Furthermore, the
Portfolio Builders will provide opportunities for students
to flex their creative muscles by independently completing
freeform assignments at the end of every project.
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